If you're considering moving your website from WordPress to Statamic, you're not alone. More businesses are discovering the flexibility, performance, and developer-friendly nature of Statamic. As a Statamic agency, we’ve helped clients—especially in the travel and hospitality sector—make the switch smoothly. In this post, we’ll share five essential tips to help you plan your migration effectively and ensure your new site is built for long-term success.
Before you start building, take time to map out your content. Statamic’s strength lies in its flexible content architecture. For example, a hotel website might use collections for rooms and offers, while taxonomies can organize room features like “sea view” or “pet-friendly.” Planning this upfront helps ensure your content is reusable, scalable, and easy to manage across multiple pages.
WordPress users are familiar with building pages using blocks or elements. Statamic’s Bard field offers similar flexibility—but with more control. You can create custom Bard sets that allow editors to build rich pages while maintaining brand consistency. This is especially useful for marketing teams who want freedom without compromising design standards. If you're building a deep integration to other platforms used or developed by your company, Bard offers an easy way to bring this onto the page where content creators need it.
Not everything needs to come over. Use the migration as an opportunity to clean up outdated pages, consolidate duplicate content, and improve SEO. Focus on high-performing pages and those that align with your business goals. A leaner, well-structured site will perform better and be easier to maintain. Don't forget to redirect any urls for pages you remove!
Preserve your existing URLs where possible, or set up proper redirects to avoid losing search rankings. Built correctly, Statamic can give you full control over metadata, canonical tags, and sitemap generation—so make sure these are configured correctly from the start.
Working with experienced Statamic developers or a Statamic agency can make all the difference. From planning your collections to building custom Bard sets and optimizing performance, a good partner will guide you through every step and ensure your site is future-proof.
So that's it! Migrating from WordPress to Statamic can unlock better performance, flexibility, and editorial control. With the right planning and support, your new site could be be faster, easier to manage, and better aligned with your brand. Being built on Laravel, your integration can now go deeper with your other platforms and services.
This blog post has given five practical tips for businesses planning to transfer their website from WordPress to Statamic. It emphasizes the importance of planning your data structure, using Bard elements for flexible content editing, auditing existing content, preserving SEO, and working with experienced Statamic developers.
If you're looking for a Statamic agency to help with your migration, we’d love to chat.
